Join the discussion.

Inklings News

Join the discussion.

Inklings News

Join the discussion.

Inklings News

Analog confusion: Kodak planning to sell film business

Analog confusion: Kodak planning to sell film business

Rumors have been flying around the web during the last month about Kodak and the future of its photographic films, leaving many photographers confused about the future of the grandfather of photography.

Kodak announced in August 2012 that they are planning to sell their film business due to bankruptcy, leaving many photographers worried about the future of traditional analog photography, aka, using film.

Kodak has proposed to sell its “Personalized Imaging and Document Imaging” businesses that encompass its film, commercial scanning, and photo kiosks that are found at drug stores and amusement parks.

“The initiation of a process to sell the Personalized Imaging and Document Imaging businesses is an important step in our company’s reorganization to focus our business on the commercial markets and enable Kodak to accelerate its momentum toward emergence,” said Antonio M. Perez, Chairman and Chief Executive Officer in a press release.

Kodak films are being included in this proposed sale but Kodak will continue to manufacture its current professional and consumer films. The company that purchases the business that sells the Kodak films will have a supply agreement with Kodak according to Colleen Krenzer, a representative from Kodak’s Film, Paper, and Output Systems.

“Kodak is not discontinuing film. Rather, Kodak is including the film business within an overall proposed sale” said Krenzer, “This distinction is critical because Kodak is continuing to manufacture film and the intention is that after the sale, Kodak will continue to manufacture the films.”

This is the company’s last hurrah to dig themselves out of their deep financial hole; Kodak filed for bankruptcy in January of 2012 and since then have stopped production of their digital camera line and other digital consumer products. The company plans to move forward by focusing on corporate digital imaging, mainly commercial printing. By moving away from consumer products, the company hopes to rebuild their photographic empire.

Jake Shore, a Senior at Staples and President of the darkroom club, isn’t worried about the lifespan of Kodak film.

“I don’t care who owns the business as long as I can get my hands on film,” said Jake, “I will keep shooting it forever, until it has stopped being made.”

In recent years there have been major developments in the revival of analog photography. Companies like Lomography and The Impossible Project are pushing the use of film and have gathered a cult following of photographers and modern day hipsters.

Both companies are on the frontline of the revival of film each filling their own niche of the market. Lomography specializes in lo-fi and innovative cameras, some which take 360o photos and others with nine individual lenses. The Impossible Project is the company spearheading Polaroid revival, producing their own instant integral films and refurbishing old Polaroid cameras.

Those who were taught photography through film can agree there is a quality to using the traditional process that cannot be replicated with the digital workflow. Working with film and a darkroom is a methodical and rewarding way of creating images; you as the photographer are responsible for making the final image, not a digital sensor or computer.

Though film may seem like it’s on its way out, there are plenty on photographers who are willing keep the foundations of photography alive.

 


View Comments (6)
More to Discover

Comments (6)

All Inklings News Picks Reader Picks Sort: Newest

Your email address will not be published. Required fields are marked *

  • L

    Lionel FaureSep 21, 2012 at 12:59 am

    Kodak doesn’t plan to stop making film, just stop distributing it. They want someone else to bring the film they will keep making to costumers instead. Please don’t spread a more depressing message than the situation already is.

    Reply
  • D

    Daniel BayerSep 20, 2012 at 9:07 pm

    Hi, this is incorrect, Kodak is still making film and will make the film for the new owners of the division. They are currently in talks with both Venture Capital firms and other analog material companies about finding a buyer who will realize the still profitable division should be marketed in dynamic ways that take film into the 21st century as the artistic niche that it already is. This is a niche that is already well exploited by companies like Ilford / Harman and will continue to do so well into the future.

    So please get your facts straight, change the sensational and misinforming headline. Thanks, Dan

    Reply
  • D

    Dean SillimanSep 20, 2012 at 5:26 pm

    Kodak IS NOT ceasing production of film as your headline so irresponsibly trumpets. Kodak has made it clear that it will continue to produce consumer film while it looks for a buyer for its film division that will continue the tradition. You need to do five minutes of research on Google before putting out misleading and alarming “news.”. A sad day for deceived film users, journalism, and your organization.

    Reply
    • D

      Dean SillimanSep 20, 2012 at 5:36 pm

      Disregard my comment a moment ago. I did not realize this was a high school paper. The story came to me in a new reader for national news and I responded via same on a Facebook login. Dean

      Reply
  • F

    Frank DSep 20, 2012 at 3:55 pm

    Quote: “there is a quality to using the traditional process that cannot be replicated with the digital workflow. ”

    Could you please offer some details? I’d like to see some examples. Thank you.

    Reply